CEO of UCSI Consulting Group, Certified Blue Ocean Strategy Consultant and PractitionerView Profile
Raj Kumar is the CEO of UCSI Consulting Group. Having served in several listed Multinational Companies, his forte in consulting is anchored with a sea of experience, ranging from the setting up of business operations to strategic planning, innovation and project execution.
Since his career set sail, Raj has netted the prestigious Chairman’s most consistent performer award by Informatics Holdings Ltd and top candidate award for strategic business analysis by NCC Education Worldwide. Amongst Raj’s key achievements include being promoted as the youngest Vice President in UCSI Group’s history.
An excellent communicator with a gifted mind, Raj is a certified Consultant and Practitioner from the Blue Ocean Strategy-Initiative Centre of Professors Kim and Mauborgne, co-creators of Blue Ocean Strategy. The companies he has hooked up in deploying and implementing Blue Ocean Strategy consist of international firms, billion dollar conglomerates and government-lead companies.
His portfolio includes the formulation of Blue Ocean Strategies for the No. 1 Global Pharmaceutical company, the largest bank in Asia, the largest media agency in Asia, a leading education institution in South East Asia and a mega property development project in the region. Raj has also has conducted programmes on Blue Ocean Strategy across North America, Middle East, Africa and Asia Pacific, interacting with participants from over 25 countries.
Raj holds a Master of Science in Strategic Business from University of Portsmouth (UK), a Postgraduate Diploma from NCC Education (UK) where he graduated top of his class and a Bachelor’s Degree with Honours in Information Technology majoring in Project Management from University Tenaga Nasional (Malaysia). Raj is currently a doctoral scholar in Business and Administration at UCSI University majoring in sustainable innovation.
Martini Binti Abd Aziz
Senior Manager, UCSI Professional Development CentreView Profile
MARTINI ABDUL AZIZ joined UCSI Consulting in January 2017 to lead the UCSI Professional Development Centre (UPDC). She has more than 15 years professional experience in international organization, government, government linked and corporate entities in areas of training, education, consultancy, and media facilitation. Some of the organizations she served include Maybank, Malaysia Airlines Engineering Training Centre, University of Malaya, and others.
Her most recent previous post was as Information and PR Officer (IPR) at Asian Productivity Organization, an intergovernmental non-profit organization in Japan. Martini oversaw the strategizing and energizing of APO communication and information dissemination across the Asia Pacific to increase engagement and visibility among stakeholders. She also liaised with country representatives of 19 APO member economies and international organizations (e.g. the ADB Bank and United Nations agencies) on APO strategic directions, namely NPO and SME development, innovation-led productivity growth and Green Productivity.
Martini aims for UPDC Executive Education to be of service to working professionals and companies in Malaysia and the region. She would like to create authentic working relationships that empower business executives and companies with impactful, innovative and even niche learning experiences.
Martini received a Bachelor’s in Education and a Master’s degree in English Literature from the University of Malaya.
Senior Lead ConsultantView Profile
Ben is a seasoned international professional with 15+ years of business development and project management experience across 17 countries. He has held positions in executive and senior management across a variety of sectors: retail, international reciprocal trade, publishing, content production & media, and music & branding.
Most recently Ben was engaged by a Singapore-based music production company where he was tasked with a turnaround project. He developed new business lines and created corporate, marketing and publicity strategies. He increased engagement and visibility among stakeholders in SE Asia and Los Angeles, USA. During this appointment Ben was invited to deliver a talk on music and branding at ADSTARS Korea, an international advertising conference, in addition to moderating panel discussions at SyncSummit, a music conference, in Hollywood.
Prior to this Ben worked alongside foreign governments and investment boards (from MEA, CEE, SEA, Carib.) producing investment-focused strategic communications and branded content for publication in major international titles: The Wall Street Journal, The Times and The Guardian. He has interviewed over 600 personalities from prime ministers and ambassadors to chief executives and central bank governors.
Before globe-trotting as an international project director, Ben was appointed to the world’s largest reciprocal trade exchange where he held increasingly senior positions. He was responsible for planning and directing multi-million-dollar corporate excess inventory deals in Australia, UK, and US; and co-ordinating client trade between thirteen global offices. Ben was recognised at national level (Top Trader Awards in Australia & UK), plus the ‘International Broker of the Year’ in 2007, from the International Reciprocal Trade Association.
Ben has visited 45 countries on 5 continents and is an avid reader in global affairs.Academically, he holds an MBA and a Postgraduate Diploma of Laws (Lond.). His current research interests include sustainability, technology, entrepreneurship and innovation management.
Senior Consultant, Certified Blue Ocean Strategy Consultant and PractitionerView Profile
SIVANESUVARY APPUKUDDY is a former Deputy Director at the National Institute of Public Administration, (INTAN) Malaysia and former head of the INTAN Blue Ocean Strategy Centre. She has a Bachelor of Arts degree with Honours and a Postgraduate Diploma in Education from the University of Malaya, and as an Administrative and Diplomatic Officer in the Malaysian Civil Service, has served in a number of ministries in the Malaysian public service since 1979.
Under INTAN, the training arm of the Public Service Department, she had been a trainer and consultant to various government sector agencies and had trained thousands of public servants in the field of Human Resource Development, Management, and Organizational Development. She hence has intimate knowledge of the workings of public services and also a wide network of official contacts. Having been trained in Blue Ocean Strategy at INSEAD France she now provides Blue Ocean Strategy training and consultancy to public sector organizations and is a working member of the National Strategic Execution Summit that oversees execution of Malaysia’s National Blue Ocean Strategies.
Recently, she graduated MBA with special focus in Blue Ocean Strategy at UCSI University. She has strong training skills and brings with her vast experience in dealing with multi-stakeholder government related projects.
Regional Consulting Advisor for UCSI BOSC, Managing Partner of ECSI Consulting (Singapore), Certified Blue Ocean Strategy practitionerView Profile
LUCIANO PEZZOTTA is an experienced management consultant with a strong background in business strategy and a particular focus on innovation management.
Luciano is Adjunct Faculty for Strategy and Innovation at ICLIF, an international, Asia-based center of excellence focused on leadership development and at SIM Professional Development, the executive education arm of the Singapore Institute of Management.
Luciano is a certified Blue Ocean Strategy practitioner from the Blue Ocean Strategy – Initiative Centre of Professors Kim and Mauborgne, co-creators of Blue Ocean Strategy, since 2006 and an active member of the global Blue Ocean Strategy Network.
From 2008 until 2012, Luciano worked as the Regional Lead Consultant for UCSI Blue Ocean Strategy Regional Centre, the consulting company created by Professor Kim and Mauborgne that covers 10 countries in the Asia-Pacific region. Currently Luciano acts as the Managing Partner of the UCSI Blue Ocean Strategy Regional Centre – Singapore Office.
Currently Luciano is also the Managing Partner of ECSI Consulting – Singapore, a strategy and innovation consulting firm with offices in Europe and Asia recently named as one of the 15 global leading firms in innovation strategy and management by Kennedy Research, the most authoritative analyst of the consulting industry.
He has over fifteen years of strategy consulting experience across Europe and Asia Pacific. During these years he has facilitated workshops, as well as designed and led tens of consulting engagements to help companies and public organizations develop and execute innovative corporate and business strategies.
Luciano holds an MSc in International Management and is a frequent and sought-after speaker on matters of strategy, innovation and leadership and has presented internationally. He is known as a lively and engaging facilitator and has conducted programmes on strategy, innovation and leadership for multinational companies across North America, Europe and Asia, interacting with participants from the mid ranks to the C-level from over 30 countries.
Business Operation ExecutiveView Profile
JOYCE LEE graduated with Master of Human Resource Development and a Bachelor of Consumer Studies from University Putra Malaysia. She has five years of working experience in operation, sales and marketing in education and broadcasting field in Malaysia.
Joyce joined UCSI Consulting Group in September 2013. As a Business Operation Executive, she has been involved in office operation and management.
Loi Liang Tok
Residence Coach for ULDC, Specialized in Blue Ocean LeadershipView Profile
Liang Tok has a successful career spanning over the last 25 years, starting with McDonald’s Malaysia and later with Guardian Malaysia and Brunei.
In her previous role as the CEO in Guardian Malaysia and Brunei, Liang Tok led her team (over the last 7 years) in doubling the number of stores, establishing its online platform, grew sales, profits and market share despite aggressive competition within the industry. As the market leader in the health and beauty industry, Guardian won a number of accolades, including Putra Awards in Retail (Bronze in 2014 and Silver in 2015) and Service Excellence Award (Pharmacy) by Malaysia Retail Association (4 consecutive years). Within the group, Guardian Malaysia won the Jardines Pride in Performance Award (2009) for Business Outperformance and named the Grand Prize winner for the year.
Prior to Guardian, Liang Tok held key positions in McDonald’s Malaysia, working in Operations, then headed Purchasing and subsequently headed Marketing.
Liang Tok’s past experience as a hands-on practitioner provides her with the ability to focus on the business as a whole and quickly identify and prioritise areas of opportunities and challenges. As a strong leader and team player, another main focus of hers is on people as people strategies are critical for an organisation to deliver on its business strategies.
Liang Tok holds a Bachelor of Business in Business Administration from Royal Melbourne Institute of Technology and Masters of Business Administration in Retailing from University of Stirling.
Khojiakbar (Hoji) Mirzakulov
KHOJIAKBAR (HOJI) MIRZAKULOV has been working in a Blue Ocean Strategy consultant capacity with UCSI Consulting Group since 2017. He has been instrumental in managing and delivering several growth strategy projects such as developing innovative (blue ocean) financial products for a client in banking industry. He has, to date, delivered Blue Ocean Strategy workshops and keynotes for more than 10 companies in public and private sectors.
Before that, Hoji spent 3 years as an analyst with UCSI Consulting Group, involved in producing market feasibility studies for Malaysian and international companies as well as producing market intelligence for growth strategy projects. He has gained valuable experience in conducting market & customer research and developing survey questions targeted to gain an understanding and analyse customers’ and noncustomers’ needs.
Hoji started his career in one of the leading business solutions provider companies in Uzbekistan as a product analyst and later a project manager, managing several projects such as automation of HR and Accounting practices of the biggest telecommunication company of Uzbekistan.
Academically, Hoji holds CIFP (Certified Islamic Finance Professional) degree from INCEIF, The Global University for Islamic Finance in Malaysia and Bachelors’ degree from University of World Economy and Diplomacy in Uzbekistan.
He is currently interested in and periodically writes about Fintech and Islamic Finance industry.
Dhanuja A/P Mohan Das
Business Operations ExecutiveView Profile
DHANUJA currently pursuing a Bachelor Degree in Business Management in Asia e University. She has good customer service acumen and undertook various jobs as a customer service representative. She has comprehensive knowledge of analyzing relevant data to determine customer service outputs to improve quality of service and productivity. Friendly and flexible with a proven professional approach towards organizational objectives and job tasks.
Dhanuja joined UCSI Consulting Group in August 2016 as a Business Operation Executive and she has been involved in office operation
ALFATANAH IBRAHIM recently joined UCSI Consulting Group in January 2016 as Associate. He graduated Bachelor of Aviation Management (Honours) from Universiti Kuala Lumpur Malaysian Institute of Aviation Technology. In completing his degree, he completed several projects including business plan for a new regional airline, economic analysis of ASEAN Single Aviation Market and marketing analysis of a new domestic airline.
He underwent his internship with Malaysia Airlines, where he was the leader for a Lean Six Sigma project focusing on the airline’s business process improvement. He was also given the trust to assist other interns in their project, focusing on data analytics and project management.
While pursuing his degree, he balanced his active involvement with the campus’ student society for aviation management students as the General Secretary with his involvement in volunteering across the country. He is a regular volunteer for Pertiwi Soup Kitchen KL and was a volunteer teacher with Taman Seri Puteri, Kuching, where he worked together with other volunteers and social worker to improve the academic performance of the trainees.
Prior to joining UCSI Consulting Group, Alfatanah completed a market research for his undergraduate degree’s thesis, assessing the demand for in-flight wi-fi in Malaysia and its impact on conventional in-flight entertainment services.
Alfatanah is an avid rugby fan, and a lover of Sarawak laksa.